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<b:Sources SelectedStyle="" xmlns:b="http://schemas.openxmlformats.org/officeDocument/2006/bibliography"  xmlns="http://schemas.openxmlformats.org/officeDocument/2006/bibliography" >
<b:Source>
<b:Tag>age-201010-0001</b:Tag>
<b:SourceType>ArticleInAPeriodical</b:SourceType>
<b:Year>2010</b:Year>
<b:PeriodicalName>Agricultural Economics</b:PeriodicalName>
<b:Volume>56</b:Volume>
<b:Issue>10</b:Issue>
<b:Pages>449-459</b:Pages>
<b:Author>
<b:Author><b:NameList>
<b:Person><b:Last>KIM</b:Last><b:First>B.</b:First><b:Middle>Renee</b:Middle></b:Person>
</b:NameList></b:Author>
</b:Author>
<b:Title>A multi-attribute model of Japanese consumer&apos;s purchase intention for GM foods</b:Title>
<b:Comments>This study illustrates that consumers&apos; GM food purchase decision is determined by a set of correlated variables. The interrelationship among the GM food purchase decision determinants is examined conceptually and empirically with a multi-attribute model, describing this interrelationship. Consumers&apos; attitudes toward subjects such as innovation, science &amp; technology as well as their trust towards the government&apos;s regulatory system of food safety and GM food are strong indicators of the consumers&apos; GM food purchase decision. Given the limited availability of GM foods in the market which leads to a lack of understanding and experience of GM foods, consumers&apos; knowledge and their search for information on food label appear to be weaker determinants of the GM food purchase decision for consumers.</b:Comments>
</b:Source>
</b:Sources>